Many companies such as Turnkey featured here, have been able to be successful over a period of time with an unimpressive and under-performing website due to networking and referral sales. This contractor was in business for many years when they decided it was time to replace their dormant website with a new polished one focused on lead generation efforts.
The original website and associated marketing had no focus.
Taking the classes was a marketing catalyst and nothing was lost since then he built a Marketing Plan to help them create a more strategic relationship with a new website programming company.
Disclaimer: Certain operational details are omitted to protect the contractor’s business strategy.
There were competitive challenges for this contractor’s website so we first re-organized the entire site to separate the services as well as the specific locations Turnkey wished to target. This sounds easy but it is not, especially when doing it for the first time.
The website was basically an online business card, and in a short time of working with MyOnlineToolbox and the new website programming company, we were able to see major results such as the statistics shown here. This was seen in less than one year after there was nothing in existence for many years.
Turnkey was originally not proactive when it came to getting customer reviews, so part of the process was to assist them in getting the reviews and ensuring they expand on either the website or also inclusive for Google Reviews. They were doing a good job in a short period of time.